In my first job, on my first day, my first boss told me. "All business is relationships"

That proved to be axiomatic.

ANOTHER VERY BASIC PRINCIPLE, OFTEN OVERLOOKED... IT IS AN AXIOMATIC, FUNDAMENTAL PRINCIPLE OF BUSINESS AND ALL OF LIFE:

💥If you don't propose, you can't close.💥

Proposing is essential to creating a business relationship...or any other relationship.

• What does the customer need? Often takes discovery, work, and patience. It may be hidden.

• What does the customer get? When?

• What do you get? When?  What is your "ASK".

• To propose, you must ask "What does the customer Need?"

• How do you know? How did you find out?  When?

• What is the Return? How do you know?  When?

• What is the CONFIDENCE the customer can have that he will get what you told him  he could expect.

There are basics to proposals, but the focus of this Lifelong Learning Center is PROPOSING with "AUTHORITY".  How is it different? 

A PROPOSAL WRITTEN AS AN AUTHORITY *CREATES VALUE*.

How is it done?

You will find answers, guidance, tip, and how-to-do-it in the SFBDG LIFELONG LEARNING CENTER

https://sfbdg.cityentree.com/sfbdg-studio/sfbdg-lifelong-learning-center/authority-intelligence/proposal-writing-as-an-authority

1. PROPOSAL WRITING AS AN AUTHORITY

2. The NOW FACTOR

3. CUSTOMER NEED ANALYSIS and ASKING QUESTIONS

4. KNOW THE CUSTOMERS CUSTOMER